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Ddotty

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Dotty
Na in 2016
Born
Na Hee-sun

(1986-12-10) 10 December 1986 (ageย 39)
Cheongju, South Korea
OccupationsYouTuber, businessman
OrganizationSandbox Network
YouTube information
Channel
Yearsย active2013โ€“present
GenresGaming
Role-playing
Subscribers2.37ย million
Views2.8ย billion
Last updated: September 21, 2025

Na Hee-sun (Korean:ย ๋‚˜ํฌ์„ ; born 10 December 1986), also known by his online alias Ddotty, (๋„ํ‹ฐTV, also spelled as "Dotty") is a South Korean YouTuber, internet personality and businessman. He is the current president and co-founder of Sandbox Network.[1][2] Na gained fame as an internet celebrity among young audiences through his child-friendly content, which focused mostly on the video game Minecraft.

Life and career

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Na during a 2016 fan convention

Na was born in Cheongju, North Chungcheong Province, on 10 December 1986. After graduating from Pungsaeng High Schoolย [ko], he earned a bachelor's degree in law in Yonsei University to pursue a law career. In an interview with The Dong-A Ilbo, Na recounted that he felt burdened with the costs of Law school and later became interested in becoming a production designer for a broadcasting company. When the success of South Korean singer Psy's "Gangnam Style" on YouTube brought the video-sharing platform into recognition among Korean audiences, Na became interested and conceived a YouTube channel with "around 1000 subscribers" on his resume would help him better pursue a career in TV production. He uploaded his first video on 16 October 2013, which was a playthrough of the video game Minecraft.[3][4][5]

In 2014, Na visited the US to attend that year's VidCon, with Lee Pil-sungย [ko], a friend of his who was then a Google employee.[4] Subsequently, the two founded Sandbox Networkย [ko], a multi-channel network (MCN), in 2015, with Na as the CCO[6] and Lee as the CEO.[7][8]

Na gained popularity through his kid-orientated content, focusing mostly on playthroughs or role-playing web series on various online video games such as Minecraft, Roblox, and Clash Royale.[6] He has made appearances in various South Korean TV shows including Radio Star, Omniscient Interfering View, and Happy Together. His immense fame among young viewers gave him the nickname "Elementary School President" (Korean:ย ์ดˆํ†ต๋ น).[9][10]

Reception

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Na became involved with the 2020 Korean YouTube backdoor advertising controversy when several YouTubers associated with Sandbox Network were revealed to have published videos with advertised content without labeling their videos with tags disclosing paid promotions.[11] On 7 August, Sandbxox Network revealed a statement of apology acknowledging the company's responsibility.[12]

On 2 May 2024, Na was prosecuted by KORAIL for trespassing when he posted a video of himself inside an operational railroad in Yongsan District, Seoul, on Instagram. The video was later taken down, and Sandbox Network released a statement of apology, elaborating that the railroad was mistaken as defunct.[13][14]

Filmography

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TV Shows
Year Broadcast Show Role Remarks
2019 MBC King of Mask Singer Contestant (Short-Lived Resolve)
Tooniverse My YouTube Diary Himself
MBC Omniscient Interfering View Guest
2020 Animax Korea DDottyui Banggwahu Ranking Host
MBC Those Who Cross the Line Guest
tvN Problematic Men Regular guest
MBC Video Star Guest
KBS Gag Concert Guest
JTBC Travelling Market Seller
MBN Voice Trot Contestant
KBS Boss in the Mirror Special guest Met with Hyun Joo-yup at Sandbox Network's headquarters
Tooniverse My YouTube Diary 2 Himself
2021 SBS Racket Boys Special appearance
2022 Tooniverse Dasi Mannan Segye: Jjeomimunย [ko] Himself Special appearance
Mnet Show Me the Money 11 Contestant
Movies
Year Title Role
2023 Dotty and the Tower of Eternityย [ko][15] Himself

References

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  1. โ†‘ Park, Sae-jin (26 July 2018). "[INTERVIEW] Sandbox Network aims to become top multi-channel network company". Aju Press.
  2. โ†‘ ๋ฐ•์ƒ์ฒ ; ์ด์‹ ํ˜• (31 August 2019). ์ƒŒ๋“œ๋ฐ•์Šค๋„คํŠธ์›Œํฌ์˜ MCN(Multi-Channel Network) ์‹œ์žฅ ์ง„์ž… ์ „๋žต. Korea Business Review. 23 (3). 2020-05-22 ํ™•์ธ: 99โ€“123. doi:10.17287/kbr.2019.23.3.99.
  3. โ†‘ "[๋„ํ‹ฐ]๋งˆ์ธํฌ๋ž˜ํ”„ํŠธ ์‹ฑ๊ธ€ํ”Œ๋ ˆ์ด ๋„์ „๊ณผ์ œ ์˜ฌํด๋ฆฌ์–ด #1์ผ์ฐจ-1ํŽธ" on YouTube
  4. 1 2 ๊น€์žฌํฌ (3 June 2024). "๋„˜์–ด์งˆ ๋ฐ”์—” ๋ฉˆ์ถ”์„ธ์š”" 234๋งŒ ์œ ํŠœ๋ฒ„ ๋„ํ‹ฐ๊ฐ€ ๊ณตํ™ฉ์žฅ์• ์™€ ๋ฒˆ์•„์›ƒ์„ ์ด๊ฒจ๋‚ธ ๋ฐฉ๋ฒ•[BreakFirst]. The Dong-A Ilbo (in Korean).
  5. โ†‘ ๊น€ํ˜„์ •; ๊ฐ•๋ฏผํ˜œ; ๊น€์‹ ํฌ; ์ด๋™์šฐ; ํ™์•„๋ž‘; ์ž„์ต์ˆœ (29 April 2018). [์†Œ๋…„์ค‘์•™] ๋„ํ‹ฐ์—๊ฒŒ ๋“ฃ๋Š” '10๋Œ€ ๋ˆˆ๋†’์ด ๋งž์ถค ์˜์ƒ ์–ด๋–ป๊ฒŒ ๋งŒ๋“ค์–ด์งˆ๊นŒ'. JoongAng Ilbo (in Korean).
  6. 1 2 ๊น€์œ ๋ฆผ (1 October 2017). ๊ตฌ๋…์ž ์ˆ˜ 189๋งŒ๋ช…ยท์œ ํŠœ๋ธŒ 10์–ต ๋ทฐโ€ฆ์ฒญ์†Œ๋…„์˜ ์šฐ์ƒ ๊ฒŒ์ž„ ํฌ๋ฆฌ์—์ดํ„ฐ '๋„ํ‹ฐ'. The Dong-A Ilbo (in Korean).
  7. โ†‘ ์‹ ์ˆ˜ํ˜„ (29 March 2024). ์Šˆ์นดยท๊ณฝํŠœ๋ธŒยท๋น ๋‹ˆ๋ณดํ‹€์ด ์„ ํƒํ•œ '์ด ๋‚จ์ž'..."์œ ํŠœ๋ธŒ๋กœ ์„ฑ๊ณตํ•˜๋ ค๋ฉด ์„ธ๊ฐ€์ง€ ๊ฐ–์ถฐ์•ผ" [๋‚จ๋ˆ๋‚จ์‚ฐ]. Maeil Business Newspaper (in Korean).
  8. โ†‘ ์ž„๊ฒฝ์—… (28 November 2022). [์ซŒ์•„๋Š”๊ธฐ์ž๋“ค] ๊ตฌ์กฐ์กฐ์ •ํ•˜๋Š” ์ƒŒ๋“œ๋ฐ•์Šค์˜ ์ฐฝ์—…๊ฐ€ ์ดํ•„์„ฑ ์ธํ„ฐ๋ทฐ. The Chosun Ilbo (in Korean).
  9. โ†‘ ๋™์•„๋‹ท์ปด ๋””์ง€ํ„ธ๋‰ด์ŠคํŒ€ (27 June 2019). '์ดˆํ†ต๋ น' ๋„ํ‹ฐ "์œ ํŠœ๋ธŒ ์ฑ„๋„ ๊ตฌ๋…์ž ์ˆ˜ 250๋งŒ, ์—ฐ๋งค์ถœ์€ 200์–ต". The Dong-A Ilbo (in Korean).
  10. โ†‘ ๊น€์ง„์„  (16 October 2019). '์ดˆํ†ต๋ น' ๋„ํ‹ฐ "์˜์ƒ ํ•œ ๊ฐœ์— 800๋งŒ์› ์ˆ˜์ž…"โ€ฆ์–ด๋งˆ์–ด๋งˆํ•œ ํ•œ ํ•ด ์ˆ˜์ต ์–ผ๋งˆ?. The Seoul Economic Daily (in Korean).
  11. โ†‘ Nam, Hyun-woo (13 August 2020). "Controversy grows over YouTubers' undisclosed ads". The Korea Times.
  12. โ†‘ OSEN (7 August 2020). ๋„ํ‹ฐ, ์ƒŒ๋“œ๋ฐ•์Šค๋„ '๋’ท๊ด‘๊ณ ' ์‚ฌ๊ณผโ†’์ธ์„ฑ ๋…ผ๋ž€๊นŒ์ง€...'์ดˆํ†ต๋ น'์˜ ๋…ผ๋ž€ [์ข…ํ•ฉ]. The Chosun Ilbo.
  13. โ†‘ ๊ณ ๊ฒฝ์ฃผ (3 May 2024). '์ดˆํ†ต๋ น' ์œ ํŠœ๋ฒ„ ๋„ํ‹ฐ, ์ฒ ๋กœ์„œ ์ดฌ์˜ํ•˜๋‹ค ๊ณ ๋ฐœ ๋‹นํ•ดโ€ฆ"ํ์„ ๋กœ์ธ ์ค„". The Hankyoreh (in Korean). Retrieved 11 July 2024.
  14. โ†‘ ์ด๊ฐ€์˜ (2 May 2024). "์•„์ด๋“ค ๋”ฐ๋ผํ•˜๋ฉด ์–ด์ฉŒ๋ ค๊ณ " ์ดˆํ†ต๋ น ์œ ํŠœ๋ฒ„ ๋„ํ‹ฐ, ์„ ๋กœ ์ดฌ์˜ ๋…ผ๋ž€. The Chosun Ilbo (in Korean).
  15. โ†‘ Do-ti-wa yeong-won-eui tap at IMDb