The Naoshima New Museum of Art Opens 31 May 2025: A Complete Visitor’s Guide
A striking new chapter begins on 31 May 2025 with the opening of the Naoshima New Museum of Art, perched on a scenic hill near the Honmura area of Naoshima Island.
Designed by acclaimed Japanese architect Tadao Ando, this thoughtfully integrated structure will host a world-class collection, featuring renowned artists such as Takashi Murakami, Cai Guo-Qiang, and other leading figures in contemporary Asian art.
This complete guide provides everything you need — from how to book your tickets to how to plan your visit — ensuring a seamless and unforgettable experience on Japan’s art island.
🎟️ How to Book Tickets
Reservation Details
Bookings open: Friday, 11 April, from 10:00 AM (Japan Standard Time)
Booking site: Official Benesse Art Site Naoshima Reservation Page
All admissions are by advance reservation only with a fixed entry time.
Tickets for May and June are already available. From July onwards, tickets are released two months in advance, starting from 10:00 AM on the second Friday of the month.
If visiting during the Setouchi Triennale, admission is also possible with the official Triennale Passport.
Ticket Prices
Online booking (recommended): ¥1,500
Purchase on the day: ¥1,700
Aged 15 and under: Free
Setouchi Triennale Passport holders: Admitted
Online booking is ¥200 cheaper and ensures guaranteed entry — highly recommended.
🏛️ About the Naoshima New Museum of Art
Opening Information
Opening date: Saturday, 31 May 2025
Opening hours: 10:00 AM – 4:30 PM (last entry 4:00 PM)
Closed: Mondays (or Tuesday if Monday is a national holiday)
Location: 3299-73 Naoshima-cho, Kagawa-gun, Kagawa Prefecture
View on Google Maps: 34°27'29.4"N 133°59'55.4"E
Architectural Highlights
This beautifully designed building by Tadao Ando features two underground levels and one above ground, comprising four gallery spaces (approx. 1,500 m² in total) and a café overlooking the Seto Inland Sea.
Roughly two-thirds of the structure is underground, preserving the natural scenery and harmony with the island’s landscape.
🌏 Opening Exhibition: 12 Unmissable Highlights from Asian Contemporary Art
Participating Artists
Japan: Makoto Aida, Takashi Murakami, Chim↑Pom from Smappa!Group, Motoyuki Shitamichi + Jeffrey Lim
China & Korea: Cai Guo-Qiang, Do Ho Suh
Southeast Asia: Martha Atienza (Philippines), Heri Dono (Indonesia), Sanitas Pradittasnee (Thailand), Panapan Yodmani (Thailand)
India: N. S. Harsha, Indieguerilla
Exhibition Features
The museum’s opening show includes a selection of signature works and specially commissioned pieces, exhibited across four galleries, a café area, and outdoor installations.
In contrast to other Benesse museums, regularly rotating exhibitions are planned, offering fresh perspectives for return visitors.
🗺️ Suggested 1-Day Itinerary Including the Museum
Estimated time required: approx. 7 hours
TimeActivity9:00Arrive at Miyanoura Port9:30–11:00Visit Chichu Art Museum11:15–12:00Visit Lee Ufan Museum12:00–13:00Lunch in Honmura13:30–15:00Visit Naoshima New Museum of Art15:15–16:30Explore Art House Project17:00Depart from Miyanoura Port
Travel Tips
Miyanoura Port → Tsutsuji-so (Chichu Art Museum area): 15 mins by bus
Tsutsuji-so → Lee Ufan Museum: 5 mins on foot
Lee Ufan Museum → Naoshima New Museum of Art: 10 mins on foot
Museum → Honmura area: 15 mins on foot
Recommended 2-Day Plan
Day 1: Chichu Art Museum, Lee Ufan Museum, Naoshima New Museum of Art
Day 2: Art House Project, Benesse House Museum, island cycling
🎨 Visiting During the Setouchi Triennale 2025
Key Dates
Spring Season: 18 April – 25 May
Naoshima New Museum of Art Opening: 31 May
Summer Season: 1 August – 31 August
Since the museum opens after the spring season ends, those wishing to enjoy both the Triennale and the new museum should consider visiting during the summer season in August.
❓ Frequently Asked Questions
Q: Can I buy tickets on the day?
A: Yes, but tickets are more expensive (¥1,700) and may sell out. Online booking is strongly recommended.
Q: Is there a combined ticket with other museums?
A: Not at present. Each museum operates with its own pricing. The Setouchi Triennale Passport is accepted.
Q: Is photography allowed?
A: Details about photographing the artworks will be announced after the museum’s opening. Photography of the building and exterior is expected to be permitted.
✅ Final Thoughts: Your Best Experience at the Naoshima New Museum of Art
The Naoshima New Museum of Art stands as a major addition to the Benesse Art Site Naoshima, which has been redefining the intersection of art and nature for over 30 years.
By securing your ticket in advance, planning a smart itinerary, and familiarising yourself with the opening exhibitions, you'll be fully prepared to experience this exciting new destination at its very best.
🎟️ Visit the official Benesse Art Site Naoshima website now to reserve your ticket and prepare for a truly memorable visit to Japan’s newest art landmark.
