Speakers
Salesforce is no longer limited to the browser. With a headless approach, organizations can extend Salesforce data, workflows, and AI capabilities into the applications, channels, and experiences where users already work – while keeping Salesforce as the system of record.
In this webinar, we’ll show how to get started with Salesforce Headless 360 and MCP capabilities, including when to use out-of-the-box capabilities versus when to build custom solutions.
You’ll learn how to:
- Identify the right use cases and personas for a headless approach and determine where it can deliver the most value.
- Extend Salesforce capabilities through MCP to make data, actions, and workflows available beyond the Salesforce UI.
- Know when to configure vs. when to customize, and avoid unnecessary development.
- Design and test for an AI-powered, probabilistic world, including how to set expectations and validate agent behavior.
- Build with confidence without becoming an expert, using Salesforce best practices and a practical framework for taking your first headless use case from concept to production.
Salesforce POV: Learn how Salesforce approaches the future of headless, MCP, and agentic experiences – and what it means for organizations looking to extend Salesforce beyond the browser.
