Artificial Intelligence
Hey Salesforce, Do We Really Need AI for That?
Read More: Hey Salesforce, Do We Really Need AI for That?Back in June, we openly agreed on a stance that seems obvious but needed saying anyway: not everything needs an AI agent. My colleague Mariel Domingo explained that yes, Salesforce…
Why Are Salesforce Architects Becoming Forward Deployed Engineers?
Read More: Why Are Salesforce Architects Becoming Forward Deployed Engineers?We have heard time and again that artificial intelligence would bring new jobs to the tech sector, and we have finally begun seeing evidence of this. First we had Prompt…
Global PHP Vulnerabilities Prove the Seriousness of AI Threat
Read More: Global PHP Vulnerabilities Prove the Seriousness of AI ThreatAI is making it easier than ever to uncover cybersecurity vulnerabilities that have remained hidden for decades. The PHP outage brought this new reality to light this week when researchers…
Is Anthropic’s Always-On Claude Duet the Next Frontier of AI Agents?
Read More: Is Anthropic’s Always-On Claude Duet the Next Frontier of AI Agents?Traditional use of AI in the past few years has largely meant just telling it what to do and firmly being in the driving seat. But Anthropic’s newly announced Claude…
Agentforce Coworker: A Technical Deep Dive into Salesforce’s New AI Teammate
Read More: Agentforce Coworker: A Technical Deep Dive into Salesforce’s New AI TeammateHighlights Dreamforce ‘26 introduced AIforce, Salesforce’s new interface layer that sits on top of Agentforce, Customer 360, and Data 360. The goal of AIforce is to make the underlying layers…
Reinventing Salesforce’s Biggest Strength – The New CRM Ecosystem
Read More: Reinventing Salesforce’s Biggest Strength – The New CRM EcosystemSalesforce has spent much of its existence convincing its customer base that its products work better together. Start with CRM, add Slack, MuleSoft, Tableau, Data 360, and now Agentforce, and…
How to Make AI a Virtual Teammate on Your Salesforce Dev Team
Read More: How to Make AI a Virtual Teammate on Your Salesforce Dev TeamAlmost every Salesforce team is now using AI as part of their daily workflow. But many are missing out on the capacity gains they could see by reaching advanced AI…
Salesforce Opens Talks With Partners Over AI Agent Billing Concerns
Read More: Salesforce Opens Talks With Partners Over AI Agent Billing ConcernsThe mounting confusion over Salesforce’s recent changes to agentic billing and pricing has reached the Mothership, amid discussions surrounding the company’s decision to charge for agentic MCP and API calls. …
Agentforce Jobs Are Booming While Projects Stall in Pilot
Read More: Agentforce Jobs Are Booming While Projects Stall in PilotIt may come as no surprise that Agentforce quickly became one of the most sought-after skills in the Salesforce ecosystem. According to 10K’s latest Salesforce Ecosystem Report, global demand for…
Salesforce Acquires AI Customer Research Company Listen Labs
Read More: Salesforce Acquires AI Customer Research Company Listen LabsSalesforce has signed a definitive agreement to acquire AI customer research company Listen Labs for an undisclosed amount. The acquisition is expected to expand Salesforce’s customer and user understanding capabilities,…











