Press Releases
Latest press releases and tourism updates from the Tourism Authority of Thailand.
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TAT brings Amazing Thailand to global audiences through The Challenge Season 42
TAT is collaborating with the production team behind The Challenge Season 42, filmed in Bangkok, Pattaya and Chon Buri. Premiering…
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TAT supports Flight Centre Global Gathering Bangkok 2026
More than 2,000 top-performing travel professionals joined Flight Centre Global Gathering: Bangkok 2026 from 10â12 July. Supported by TAT, the…
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TAT welcomes the new Sadao Road as an ASEAN tourism gateway linking Thailand and Malaysia
TAT welcomes the new Sadao Road linking Thailand and Malaysia, strengthening cross-border travel, trade and tourism. The connection supports seamless…
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TAT and ZEEKR chart EV tourism routes across Thailand
TAT and ZEEKR Thailand are launching Amazing Thailand in ZEEKR Luxury Way, a six-month EV campaign showcasing lesser-known destinations across…
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TAT and AirAsia Group sign three-year tourism partnership
TAT and AirAsia Group have signed a three-year MOU to strengthen tourism cooperation from 2026 to 2029. The partnership will…
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TAT drives Middle East demand with Healing is the New Luxury and flydubai roadshow
TAT strengthened Middle East engagement in the UAE through the Healing is the New Luxury media launch and flydubai roadshow…
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TAT invites travellers to discover Blooming and Bright Amazing Thailand
Bangkok, 7 July 2026 â The Tourism Authority of Thailand (TAT) is inviting travellers to experience âBlooming and Bright Amazing…
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TAT x DMCs: Communities ConNext brings Thai local identity to long-haul trade
TATâs Communities ConNext workshop brought together long-haul market teams and destination management companies to develop international-ready routes featuring 55 Thai…
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TAT welcomes Ko Samuiâs top island ranking at Travel + Leisure Luxury Awards Asia Pacific 2026
TAT welcomes Ko Samuiâs first-place ranking in Travel + Leisure Luxury Awards Asia Pacific 2026, with Phuket, Ko Chang, Bangkok,…
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TAT and Vietnam Airlines see MOU take shape with Ho Chi Minh CityâPhuket flight
TAT welcomed Vietnam Airlinesâ inaugural Ho Chi Minh CityâPhuket flight, marking the first route outcome under the partnersâ MOU. Operating…
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