Apple
Apple is arguably the world's most important consumer tech company, having played a hugely influential role in shaping the smartphone, laptop, desktop computer, tablet, and wearable markets.
It continues to dominate many of those areas today through the iPhone 14, iPad, MacBook Air and Pro, iMac, and Apple Watch product lines, and with new forays into the likes of AV/VR to come. Its decision to build its own silicon, meanwhile, has given it an advantage over rivals such as Samsung and Microsoft - one that's only slowly being closed.
It's been every bit as dominant in the software space through iOS, macOS, watchOS, iTunes, Apple Pay, and more, while its Apple TV Plus streaming service is now regularly home to top-quality, award-winning original content.
Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in 1976, and has been led by CEO Tim Cook since 2011. It is currently valued at around $2.6 trillion; not bad for a company that started in a garage.
Latest about Apple

By Jacob Krol Published
The Apple Watch Ultra 4 retains its crown for another year, with the addition of the long-requested Readiness score

By James Pickard Published
Apple's budget MacBook drops to its lowest price in months

By David Nield Published
The iPod's place in gadget history is now well established, but not everyone saw its potential to begin with.

By Carrie Marshall Published
What a blast from the past — take yourself back to 2001 with the right URL

By Nico Arboleda Published
Court also orders that Epic Games’ Fortnite be returned to the Australian App Store

By Lance Ulanoff Published
I ran an AMA for the iPhone Duo, and you pounded me with questions about Apple's first foldable device, and about a few other random things, too

By Jacob Krol Published
Apple SVP Greg Joswiak tells TechRadar that iPhone Duo stock will be available in Apple Stores on launch day, despite online preorder delivery estimates slipping to January 2027.

By Rahim Amir Published
At $799.99, the Lenovo IdeaPad Vibe costs $100 more than the MacBook Neo it was built to match.
Sign up for breaking news, reviews, opinion, top tech deals, and more.

